trust

/trəst/

Noun–Firm belief in the reliability, truth, ability, or strength of someone or something.

Verb–Believe in the reliability, truth, ability, or strength of.

Fans of ABC’s Revenge follow the hour-long drama with the expectation of learning yet another way that the rich and famous can enact vengeance on one another. Now in its third season, the show has created a strong following of double-infinity believers. At C4, we wanted our viewers to feel the same level of intensity that they expect in the show when watching our promo piece.

The thirty-second piece was created for promotional purposes, outlining the main plot points of the first season of the hit series, focusing on the ever-important topic of trust.

C4 has worked on several promotional projects, but the Revenge clip represents our ability to take scripted commercial material and create a unique sound bite that will encourage viewers to tune in to the new season.